Job details
German speaking Sales Associate (New Business Development)ref: KM47208
Sector Sales / Marketing
Type Full-time, Permanent
Location Germany - Düsseldorf
Salary €40000 - 45000 / Year
A Japanese-owned wellness brand is seeking a motivated Sales Associate to join its European headquarters in Düsseldorf. The company operates across 35 European countries, marketing premium wellness products under two established consumer brands, and is now accelerating a strategic pivot from specialist adult retail into mainstream channels such as supermarkets, drugstores, department stores and petrol station forecourts.
This is an excellent opportunity for an early-career sales professional with a hunger for new business development. The business is transitioning from distributor-led sales to a direct-sales model, and the successful candidate will play a central role in building new retail partnerships across Germany and beyond. Full support and mentorship from the Head of Office will be provided.

Type: Permanent, Full-time
Working Hours: Monday–Friday
Salary: €40,000–€45,000 per annum (dependent on experience)
Start Date: As soon as possible
Location: Düsseldorf, Germany (Office Based)

German speaking Sales Associate Main Responsibilities:
• Reporting to the Head of Office, you will be responsible for developing new retail accounts and supporting the growth of direct sales channels across Germany and Europe.
• Identify and approach prospective retail partners in mainstream channels (supermarkets, drugstores, department stores, petrol station forecourts, etc.)
• Build and manage a pipeline of new business opportunities across Germany and assigned European territories
• Conduct sales presentations and product demonstrations to retail buyers and category managers
• Negotiate and close commercial agreements with new accounts
• Maintain and develop relationships with existing customers to support retention and upsell
• Monitor market trends, competitor activity and customer feedback to inform sales strategy
• Collaborate with the marketing team on trade events, PR activations and in-store campaigns
• Manage order processing and coordinate with the operations team on B2B and e-commerce fulfilment
• Prepare regular sales reports and present performance updates to the Head of Office and Japan HQ

German speaking Sales Associate Ideal Candidate:

• Experience in sales of physical / tangible consumer goods (industry open)
• Professional proficiency in English and Germany
• Demonstrable track record in new business development and client acquisition
• Self-motivated, flexible and eager to learn — junior candidates are actively encouraged to apply

•Existing network within the retail or FMCG sector
• Interest in or knowledge of the sexual wellness / consumer healthcare space
• Ability to adapt to a Japanese corporate decision-making environment
• Experience supporting marketing, events or PR activities
• Business-level Japanese language skills

** All applicants for the German speaking Sales Associate must have the right to work in the country without any restrictions as the Company is not able to offer visa support.